Friday, 27 August 2010

Paper....


Some facts:

Paper production is the fourth most energy-intensive of all manufacturing industries. It is also one of the dirtiest, generating air and water pollution as well as solid waste.

Today paper makes up more than 30 percent of the waste in municipal landfills, and 75 percent of the communications pieces we design end up in the trash within a year.

Even with the rapid growth in e-commerce and digital delivery systems, paper consumption has not decreased.

The U.S per capita consumption of paper products is the highest in the world- approximately 750 pounds per year- with Europe and Japan running close behind


At every point in the life cycle of this essentially disposable material there are options for reducing its impact on the environment and social systems. Specifying environmentally preferable paper products and working with eco-friendly printers can greatly reduce the effect that graphic design has on the planet........



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